Antonios Vezyroglou studied Horticulture at the University of Nottingham (UK), continued with an MSc in Agricultural Economics at Wye College (University of London) and finally got an M.B.A. degree from Imperial College (UK). Following his studies in the UK he worked for one year at the banking sector in London (Gerrard Investment Management) as an internal auditor, and another two years at a consulting firm in Oxford specializing in agricultural commodities (LMC International) where he worked as an economic analyst. Returning to Greece he carried out market research in the fresh vegetable sector in Greece and in 2006 he founded together with his father the company “Vezyroglou Farm” and started production of fresh vegetables. In 2008 the company built a packing-house and started packaging fresh baby leaves – an innovation at the time for Greece. Today the company has a totally vertical structure which starts from field production, follows to the packaging and reaches the final consumer.